We strive to strike the perfect balance between explaining our company values and describing our collections and products in a clear, comprehensive way. Our aim is to encapsulate the beauty of top-quality wooden surfaces while at the same time providing information on their technical characteristics and ample scope for personalization. These are the guidelines which helped to shape the design and creation of a website in five languages which is easy to browse on both desktop and mobile devices. The site is designed to be engaged with on multiple levels, thanks to a preliminary survey on the various types of users, from designer right through to end user. Evocative images and text paint the picture of our company history, revealing the lifeblood of what we do and establishing a bond between user and company. Meanwhile, the clear distinction into categories, collections, products and finishes helps users to browse a unique and exclusive range as their imagination begins to conjure up a picture of their own beautiful homes.